Pilot Project - Conservation on Agricultural Lands: A Tradition of Innovation
Minnesota Department of Agriculture entered into a Contract with The OmniMedia Group
Theme: Farmers are combining current conservation practices with new innovative technology to protect the environment.
An interactive exhibit (displayed at Cascade Meadow Wetlands and Environmental Science Center in Rochester) will help the Minnesota Department of Agriculture engage more people in discussions about conservation on agricultural land. It will teach people about current conservation practices and hopefully spark an interest in agricultural issues. The goal is to educate the general public and stakeholders on real world, current issues dealing with protection of water resources and create a tool that will encourage and support dialogue on issues and their solutions.
The intent is to engage the non -agricultural community with an exhibit that links traditional land management with new tools and technology. From microbiology to chemistry to engineering, the agricultural landscape is full of surprising inventions and modern improvements.
- Engage more people in discussions about conservation on agricultural land (support dialogue)
- Increase awareness about existing agricultural conservation practices
- Increase awareness about major areas of innovation within agriculture (as it relates to conservation)
- Interactive and educational exhibit highlighting conservation practices on agricultural lands in Minnesota (located at Cascade Meadow)
- Educational lesson plan that complements the exhibit
- Host at least two events that attract and educate visitors about agricultural conservation practices in the 21st century
The MDA has entered a contract with OmniMedia Group to develop the exhibit. The design team was indentified through a formal Request for Proposal (RFP) process. The RFP, specifically the project priorities and scoring criteria, was developed by an advisory team. The advisory team included MDA staff (5) that work in the areas of Best Management Practices, precision conservation, ag-education and environmental outreach. The evaluation team, that selected the proposal, included individuals from the MDA as well as others including staff from producer groups and other agricultural organizations.
Project Details by Fiscal Year
Competitive Grant Making Body